Terms of Service

1. Acceptance of terms

By accessing, browsing, or using the Luminos Arc website and services, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service, as well as our Privacy Policy and Cookie Policy.

If you do not agree with any part of these terms, you must discontinue use of our website and services immediately. Your continued use of our services constitutes acceptance of any modifications to these terms.

These terms apply to all visitors, users, and others who access or use our services, whether or not you have entered into a formal service agreement with us.

2. Description of services

Luminos Arc provides strategic marketing consultation and guidance services to organizations. Our services include but are not limited to:

• Strategic communications planning and development
• Social media presence development and guidance
• Partnership marketing framework development
• Marketing strategy consultation and advisory services
• Related resources, information, and educational content provided through our website

The specific scope, deliverables, and terms of any professional services engagement will be outlined in separate service agreements. These Terms of Service govern general website usage and initial interactions with our services.

3. Acceptable use policy

When using our website and services, you agree to use them only for lawful purposes and in accordance with these terms. Specifically, you agree not to:

3.1 Prohibited conduct

• Violate any applicable laws, regulations, or third-party rights
• Transmit any harmful, threatening, abusive, harassing, defamatory, or otherwise objectionable content
• Impersonate any person or entity or falsely state or misrepresent your affiliation
• Interfere with or disrupt the operation of our website or servers
• Attempt to gain unauthorized access to any part of our services, systems, or networks

3.2 Content restrictions

• Use automated systems or software to extract data from our website without permission
• Copy, reproduce, or distribute our content without proper authorization
• Upload or transmit viruses, malware, or any code that could harm our systems
• Engage in any activity that could damage, disable, or impair our services

3.3 Commercial use limitations

• Use our services for any unauthorized commercial purposes
• Resell, lease, or sublicense access to our services without explicit permission
• Use our services to compete with us or develop competing services

We reserve the right to terminate or suspend your access to our services if we determine, in our sole discretion, that you have violated these acceptable use provisions.

4. User accounts and access

4.1 Account creation

While general website browsing does not require an account, certain services or features may require you to create an account or provide registration information.

When creating an account, you agree to provide accurate, current, and complete information. You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

4.2 Account security

You are responsible for safeguarding your account access and must notify us immediately of any unauthorized use or security breach. We are not liable for any loss or damage arising from your failure to protect your account credentials.

You may not share your account credentials with others or allow others to access your account. Each account should represent only one individual or organization.

4.3 Account suspension and termination

We reserve the right to suspend or terminate your account at any time, with or without notice, for any reason, including violation of these Terms of Service or engaging in fraudulent, abusive, or illegal activity.

You may terminate your account at any time by contacting us through the information provided in these terms. Upon termination, your right to access and use our services will immediately cease.

5. Service availability and modifications

5.1 Service uptime and maintenance

We strive to maintain consistent availability of our website and services. However, we do not guarantee uninterrupted or error-free operation. Our services may be temporarily unavailable due to maintenance, updates, or circumstances beyond our control.

We may perform scheduled or emergency maintenance that temporarily interrupts access to our services. We will attempt to provide advance notice of scheduled maintenance when possible, but are not obligated to do so.

5.2 Feature availability

Not all features or services may be available in all locations or to all users. We reserve the right to modify, suspend, or discontinue any feature or service at any time without prior notice or liability.

5.3 Geographic restrictions

While we primarily serve clients in Sweden and the European market, we may provide services to organizations in other regions on a case-by-case basis. Certain features or services may not be available in all geographic locations due to legal, regulatory, or practical considerations.

5.4 Service modifications and updates

We continuously work to improve our services and may introduce new features, modify existing ones, or remove features that are no longer supported. These changes may occur without prior notice.

Material changes that significantly affect your use of our services will typically be communicated through our website, email notifications, or other appropriate channels.

6. Intellectual property rights

6.1 Our content ownership

All content on our website, including but not limited to text, graphics, logos, images, audio clips, video, data compilations, and software, is the property of Luminos Arc or its content suppliers and is protected by Swedish and international copyright, trademark, and other intellectual property laws.

The compilation of all content on this website is the exclusive property of Luminos Arc and is protected by copyright law. All trademarks, service marks, and trade names are proprietary to Luminos Arc or their respective owners.

6.2 License to use our website

We grant you a limited, non-exclusive, non-transferable license to access and use our website for personal or internal business purposes, subject to these Terms of Service. This license does not include:

• Any right to resell or commercial use of our website or its contents
• Any right to make derivative works based on our content
• Any right to download (other than page caching) or copy content for use by third parties
• Any use of data mining, robots, or similar data gathering tools

6.3 User-generated content

If you submit, upload, or otherwise make available any content through our services (such as feedback, suggestions, or inquiries), you grant us a non-exclusive, worldwide, royalty-free license to use, reproduce, modify, and distribute that content solely for the purpose of providing and improving our services.

You represent and warrant that you have all necessary rights to any content you submit and that such content does not violate any third-party rights or applicable laws.

6.4 Copyright infringement

We respect the intellectual property rights of others and expect our users to do the same. If you believe that content on our website infringes your copyright, please contact us with detailed information about the alleged infringement.

7. Payment and fees

7.1 Service fees

Professional consulting services provided by Luminos Arc are subject to fees as outlined in separate service agreements. General website access is provided free of charge, though certain features or resources may require payment.

7.2 Payment terms

Payment terms, methods, and schedules for professional services will be specified in individual service agreements. All fees are quoted in the currency specified in the agreement (typically USD or SEK) and are subject to applicable taxes.

7.3 Refunds

Refund policies for professional services are outlined in individual service agreements. General website usage does not involve fees and therefore refund policies do not apply to basic site access.

8. Disclaimers and limitations

8.1 Service "as is"

Our website and services are provided on an "as is" and "as available" basis without warranties of any kind, either express or implied. We do not warrant that our services will be uninterrupted, secure, or error-free, or that defects will be corrected.

8.2 No professional advice

Content provided on our website is for general informational purposes only and should not be construed as professional advice. While we maintain professional standards in our consulting services, general website content is not a substitute for specific professional guidance tailored to your situation.

8.3 Third-party content

Our website may include links to third-party websites or services. We do not control, endorse, or assume responsibility for third-party content, and your interactions with third parties are governed by their own terms and policies.

8.4 Results not guaranteed

While we strive to provide high-quality guidance and strategic insight, we cannot guarantee specific outcomes or results from using our services. Success depends on numerous factors including client implementation, market conditions, and external variables beyond our control.

9. Limitation of liability

To the maximum extent permitted by applicable law, Luminos Arc shall not be liable for any indirect, incidental, special, consequential, or punitive damages, or any loss of profits or revenues, whether incurred directly or indirectly, or any loss of data, use, goodwill, or other intangible losses resulting from:

• Your access to or use of (or inability to access or use) our services
• Any conduct or content of third parties on our services
• Any content obtained from our services
• Unauthorized access, use, or alteration of your transmissions or content

In no event shall our total liability exceed the amount you paid us, if any, in the twelve months preceding the event giving rise to the liability, or one hundred US dollars, whichever is greater.

10. Indemnification

You agree to indemnify, defend, and hold harmless Luminos Arc, its officers, directors, employees, agents, and affiliates from and against any claims, liabilities, damages, losses, and expenses, including reasonable legal fees, arising out of or in any way connected with:

• Your access to or use of our services
• Your violation of these Terms of Service
• Your violation of any third-party rights, including intellectual property rights
• Any content you submit, post, or otherwise make available through our services

11. Governing law and disputes

11.1 Governing law

These Terms of Service shall be governed by and construed in accordance with the laws of Sweden, without regard to its conflict of law provisions.

11.2 Jurisdiction

Any disputes arising out of or relating to these terms or our services shall be subject to the exclusive jurisdiction of the courts of Stockholm, Sweden. You consent to personal jurisdiction in these courts.

11.3 Dispute resolution

Before initiating formal legal proceedings, we encourage you to contact us to seek an amicable resolution. Many disputes can be resolved efficiently through direct communication.

12. General provisions

12.1 Entire agreement

These Terms of Service, together with our Privacy Policy and Cookie Policy, constitute the entire agreement between you and Luminos Arc regarding use of our website and services, superseding any prior agreements.

12.2 Severability

If any provision of these terms is found to be invalid or unenforceable, that provision shall be limited or eliminated to the minimum extent necessary, and the remaining provisions shall remain in full force and effect.

12.3 Waiver

Our failure to enforce any right or provision of these terms shall not constitute a waiver of such right or provision. Any waiver must be in writing and signed by an authorized representative.

12.4 Assignment

You may not assign or transfer these terms or your rights hereunder without our prior written consent. We may assign these terms without restriction.

12.5 Modifications to terms

We reserve the right to modify these Terms of Service at any time. When we make material changes, we will update the "Last Updated" date and may provide additional notice through our website or by email.

Your continued use of our services after changes become effective constitutes acceptance of the modified terms. If you do not agree to the changes, you must discontinue use of our services.